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                  The 
                    formation of story: 
                  The 
                    Inspiration for this film is Mr. Nagarjuna. When we agreed 
                    upon making a film with Nagarjuna as hero, we were searching 
                    for all kinds of areas to show him in a different way. He 
                    already has very good action films and romantic films in his 
                    kitty. Nagarjuna is basically a romantic looking man and making 
                    a film with him and having no romance in it does not make 
                    any sense. So Trivikram (story writer) and I sat together 
                    for discussions. We created a very new backdrop - that is 
                    of an ad agency. Without going in to finer details of ad agencies, 
                    we adapted whatever is necessary for the storyline.  
                  In 
                    general, hero, in most of the movies, likes girls. But in 
                    this movie we have shown the hero as a women hater. To substantiate 
                    that, we developed a sub plot. If we could convince audience 
                    that there is a reason for the hero to hate women, half of 
                    our job would be done. 
                  Then 
                    we filled up the office of the hero with women employees. 
                    The variation is that hero hates women, but still has to work 
                    with them. By creating such a situation, we can derive lot 
                    of fun. We developed a female character who is at par with 
                    hero's character. She commands him at times. That's how heroine's 
                    character was born. She enters hero's office as an assistant 
                    manager and at a later point she is promoted to a better position 
                    than that of hero. Then there would 'tit for tat' kind of 
                    fun. At that point, we needed a heroine who can match the 
                    charm and elegance of Nagarjuna. And Sonali Bendre was a natural 
                    choice. People should believe that she could be the boss of 
                    Nagarjuna. 
                  Having 
                    laid a perfect foundation, all we had to create were some 
                    feelings between the hero and the heroine though they are 
                    not in good terms. So we needed to do something where both 
                    of them came closer. Since it is an advertising agency, we 
                    sent them to abroad so that they could get closer. It gives 
                    an opportunity for both of them to spend some time in a new 
                    place. Then we created a small ignition in the heart of the 
                    hero makikng him realize that she is not as bad as he thinks 
                    and she probably likes him too. But she does not have any 
                    feelings for him. To make sure that she does not have any 
                    feelings for him, we need to create a problem for her. That's 
                    why we went back to the first half and initiated the engagement 
                    thread for the heroine. When hero comes to know that heroine 
                    is already engaged, he gets disappointed. When hero is about 
                    to change the feeling of hatred towards women, he is again 
                    cheated because of the heroine. But his hatred towards entire 
                    women community vanishes and now he is angry only with heroine. 
                    When hero does not come to office, heroine goes to his house 
                    to know the reason. That is where we created some ignition 
                    in the heart of the heroine. She senses that he might be in 
                    love with her. Her feeling is confirmed when hero utters some 
                    words to heroine when she goes to give him the wedding card. 
                    During the travel, she realizes that he is in love with her 
                    and she is also in love with him. Then she calls him up and 
                    opens out to him.  
                  Hero 
                    comes to the office and moves closely with all the other girls 
                    in the office just to humiliate the heroine and to create 
                    jealousy in her. Though, hero changes his stance towards women 
                    in three phases, there is always smoothness in the way the 
                    story is narrated so that audience feel it's natural. 
                  Many 
                    people commented about the climax that it's very simple. If 
                    I put a fight in the climax then it would become a regular 
                    film. There is no story after hero and heroine meets in the 
                    climax. That's why I ended the film there. Since we did not 
                    reveal the mike story to the heroine, we added the first night 
                    scene where hero tells about his mike experiment to the heroine. 
                    If I had to extend the film, I had to show the bridegroom 
                    to whom heroine is supposed to get married too by bringing 
                    in that character. The protagonist of the film is hero and 
                    his love succeeded. Then why should I add unnecessary scenes? 
                    Even now I feel that the climax we had for Manmadhudu is correct. 
                    If I had created a climax the way you expected, you would 
                    come to me and say that the climax is very predictable.  
                    
                  Making 
                    of the film: 
                  Annapurna 
                    studios is one of the best production houses. Supriya garu 
                    did her best work for the film. Nagarjuna is very disciplined 
                    and committed. He slipped into character in no time. He worked 
                    hard to make sure that he looks at least 10 years younger. 
                    He got into skin of the character. His dialogues and songs 
                    in the film are very tender.  
                  There 
                    are lot of experiments made in the lyrics. I have to commend 
                    anna Seetarama Sastry garu for that. He wrote beautiful lyrics 
                    on girl in Nuvvu Naaku Nachav with 'O Navvu Chaalu'. 
                    In this film, 'Nenu 
                    nenuga lene' is about the feelings hero gets after seeing 
                    the girl. Here Sirivennela garu did not describe the beauty 
                    of girl or the smartness of the boy. He just wrote lyrics 
                    about the feelings of the hero. 
                  Nagarjuna 
                    played the role of a rich guy. Hence he wanted him to sound 
                    prudish. But at the same time, he is very tender at his heart. 
                    The love track between Anshu and Nagarjuna is very tender 
                    and soft. All the incidents that happen between them are very 
                    real and can be felt by all the lovers. There is sweetness 
                    in that adolescence and everybody would go through it. 
                  I 
                    have to tell you a small incident about the film. There is 
                    a scene in which Nagarjuna grabs Anshu in his room. The first 
                    shot of that scene did not come well. Then I told Anshu that 
                    when Nagarjuna grabs her, unless she smiles and enjoys the 
                    feeling, it would look as if he was trying to molest her. 
                    I told her that her face should show that enjoyment of being 
                    grabbed by her lover. I felt embarrassed while explaining 
                    that scene to her. 
                  Actually 
                    this is a polished film and I had only two scenes where I 
                    could elevate the mass image of Nagarjuna. First scene is 
                    the one where he takes the heroine away from her engagement 
                    and the second scene is where he stops the marriage of his 
                    colleague and makes her get married to the guy of her choice. 
                     
                  Other 
                    than the above mentioned scenes, I did not have a chance to 
                    raise the tempers of the masses. In addition to that, the 
                    girls in hero's office would be scolding him like 'sachinoda' 
                    etc. Nagarjuna is such a noble man. He never complained about 
                    other characters calling him like that. Hats off to Nagarjuna. 
                    He gives so much freedom to the director and he never interferes. 
                    If your hero gives that much freedom, you feel more responsible. 
                    90% of the contribution for Manmadhudu is given by Nagarjuna 
                    and my share of contribution is only 10% to the film. If Nagarjuna 
                    had not performed the way he was supposed to, all our efforts 
                    would have gone in the drain. What a style and elegance Nagarjuna 
                    has! He carried the entire film on his shoulders. That's why 
                    I call 'Manmadhudu' as one man show by Nagarjuna. I am very 
                    much pleased with Nagarjuna for his performance. 
                    
                  Troubles 
                    faced during the making of the film: 
                  We 
                    did not have any internal troubles. But we had faced some 
                    unforeseen problems. When we visited Austria for shooting 
                    the songs, it rained cats and dogs for two days. All of us 
                    had to stay idle in the hotel. The next hurdle was in Paris 
                    for getting permission to shoot on the Eiffel Tower. After 
                    WTC tragedy, no tall structure was given for shooting. We 
                    were told that we could shoot in front of the Tower, but not 
                    on the Tower. I told Nagarjuna that I don't mind even shooting 
                    those scenes with handy cam since those scenes are vital for 
                    the film. I don't know what troubles Nagarjuna has taken but 
                    he ultimately got the permission to shoot on the Eiffel Tower. 
                    I was, later, told that 'Manmadhudu' is the first Indian film 
                    to be shot on the Eiffel Tower. Eiffel tower was shown as 
                    the backdrop in many Indian movies, but none of the Indian 
                    producers shot the film inside the tower. 
                  Let 
                    me explain my vision for the shots taken on Eiffel Tower. 
                   
                    1.Hero 
                      and heroine run like kids towards Eiffel Tower with hope. 
                      2.They converse on the Eiffel Tower and get disappointed. 
                      3.Hero and heroine depart with disappointment in different 
                      directions while getting down the tower. 
                   
                  We 
                    have taken the departing shot in natural light by waiting 
                    till the dusk time. 
                  Then 
                    we went to Godari districts to shoot the climax. In the climax 
                    of the film, Nagarjuna jumps into the river. That river is 
                    a murky one and we do not know what the depth is. Nagarjuna 
                    asked us to show where he is supposed to jump. The height 
                    from which Nagarjuna had to jump should be equivalent to the 
                    depth of the river. We got hold of a lad who is an expert 
                    at it. He decided upon one place. He showed us by jumping 
                    himself. Before jumping, Nagarjuna told me that he is going 
                    to stay in side water for some effect so that people would 
                    get tensed. And Nagarjuna stayed inside the water after the 
                    jump. But the lad, who showed us the spot, became nervous 
                    that Nagarjuna did not come out and he also jumped into the 
                    water to look for Nagarjuna. That's why we had to cut the 
                    scene. Otherwise, we would have had a lengthier scene than 
                    what was shown. 
                  Comments 
                    made after the release 
                  After 
                    the release of the film, some people started saying that it's 
                    a class film and it won't work well with masses. I don't believe 
                    those statements. Generally, cinema pundits consider the people 
                    from village as crude. If one says that village crowds are 
                    masses, it's like insulting them. I come from a village too 
                    (Avanigadda). Every human being has emotions and feelings 
                    and all the films that tickle those emotions and feelings 
                    of movie lovers definitely become hits. Checkout Sankarabharanam. 
                    Do you think it's a class film? It was watched by all the 
                    people. I feel that all my films should have a dignity and 
                    standard. Films should be logical and convincing. 
                    
                  My 
                    team: 
                  Trivikram 
                    (Story/Dialogue Writer): He has talent in abundance. You 
                    just have to tap it. He is like the well with unlimited water. 
                    It depends on how much you extract from him. Trivikram has 
                    written fantastic dialogues. The most matured dialogue in 
                    this film is 
.. 
                  "Dooram 
                    nundi aakasam bhoomi kalustunnatlu kanabadutundi. Adi abhaddam. 
                    Mana out house kitiki nundi valla bungalow kanipistundi. Adi 
                    kooda abaddam" 
                     
                   
                    Sameer Reddy (Cinematography): He is very fast in his 
                    taking. Generally people fear that quality would take a backseat, 
                    if one does his work so fast. But Sameer is one of the best. 
                    The way he put the blocks, the way he handles the camera is 
                    too good. 
                  Devi 
                    SriPrasad (Music): For the first time I was working with 
                    Devi Sri Prasad. He is very young boy. I told him in the beginning 
                    that I have listened to his earlier songs and that Manmadhudu 
                    is a tender film. He brought out a lot of melody in the songs. 
                    He is very talented and passionate. He proved that he could 
                    also do melodious music at that age. 
                  Sirivennela 
                    (Lyric Writer): Anna Sirivennela did an experiment with 
                    'Dont 
                    Marry' song. There are no charanams in that song. It has 
                    pallavi and katha. There is no meter for katha. We finished 
                    the shooting of film with this song! 
                  Srinivasa 
                    Raju (Art Director): He did an excellent work for the 
                    office set. We have taken interesting ads from magazines and 
                    blown them up and placed them in the office with backlit. 
                    Supriya also played important role in Artwork. He also designed 
                    very authentic hotel set for 'Andamaina 
                    Bhamalu' song. Lots of people asked me about the hotel 
                    in which we shot that song. 
                  Choreography: 
                     
                    Shankar has done the choreography for 'Nenu 
                    nenuga lene" song in Raj Kapoor style. That song 
                    should have some nostalgic feel to it, as it is a flashback 
                    song. The taking of the song should take us to the old classic 
                    look and I think Shankar was successful in bringing that out. 
                  Raja 
                    Sekhar has done two masti songs in this film (Dont 
                    Marry and Andamaina 
                    Bhamalu). Raju Sundaram has done two songs shot in Austria 
                    (Naa 
                    Manasune and Gundello 
                    Emundo). The last song (Chelia 
                    Chelia) is done by me. Krishna Reddy did the dance portion 
                    for that song. 
                  Srikar 
                    Prasad (Editor): Editor is the most important person in 
                    the making of any film. This film has lot of smoothness in 
                    narration (without any jerks). I liked the editing a lot. 
                    While directing the shot itself I have divisions in my mind 
                    about where to cut the film during the editing stage. Let 
                    me narrate you some examples about the brilliant work by Srikar 
                    Prasad 
                   
                    Shot 
                      1: Tanikella Bharani says to Nagarjuna (in a wide shot 
                      where Nagarjuna and Tanikella are sitting opposite on a 
                      large table): "Lipstick aadavallaki sambhandinchinadiraa. 
                      Entra nuvvu lipstick moham eppudanna choosavantra?" 
                      Shot 2: A very close shot where hero opens the lipstick 
                   
                   
                    My editor Srikar Prasad is a magician at the editing table. 
                    He reads our mind so fast that he comes up with the result 
                    even before we complete our narration to him. His cutting 
                    is so smooth that it helped film to become a better film. 
                    There is a technical aspect of catching the right frame on 
                    editing table. Srikar Prasad mastered it. Let me give you 
                    some more examples. 
                   
                    Scene1: 
                      The scene where Anshu is drying the clothes and Nagarjuna 
                      teases her. Then she moves towards her house. 
                      Scene2: She enters the kitchen. 
                      Comments: The editing is so smooth that people feel 
                      as if she entered directly in to kitchen from the back yard. 
                      If editor did not catch the exact frame, that smoothness 
                      would not be found 
                       
                    Scene1: 
                      In the scene where Nagarjuna hides under the table of Sonali 
                      and she catches him. Then the girls working with Sonali 
                      move towards the left after saying 'Lets Go'. 
                      Scene2: In the restaurant scene a bearer is walking 
                      from right to left when nag, Sonali and Tanikella were sitting 
                      on a table. 
                      Comments: In both these scenes Sonali is seen sitting 
                      on a chair. But it appears as if the girls walking towards 
                      the left have transformed into bearer and the walk continues. 
                      These are very intricate details and only the best editors 
                      can perform these kinds of jobs. 
                       
                    Scene1: 
                      The hero feels tense about the secret mike and looks at 
                      his watch for the time. 
                      Scene2: A wall clock is zoomed into the screen. 
                      Comments: The audience feels as if the hero is looking 
                      into his wristwatch though a magnified wall clock is shown. 
                       
                   
                   
                    The audiences might not observe all these intricate things. 
                    But these things will definitely stimulate the viewers' attention 
                    and would have made them enjoy the beauty of the film. 
                    
                  The 
                    secret of success: 
                  Sometimes 
                    we create interest among audience with dialogues and sometimes 
                    with a song and sometimes with a shot division. We should 
                    be able to punctuate the audience with the smooth change in 
                    the flow of narration. You need to catch the emotion with 
                    interesting things and keep them engaged to the screen and 
                    hold them till the end of the film. You should not give chance 
                    for the audience to prepare their own screenplay and do their 
                    own guess work. 
                  Other 
                    Post Mortems: 
                    Santosham by Dasarath 
                    Jayam by Teja. 
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