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20th
September 2003
Dear
Friends,
We,
KAD Entertainment USA, a division of Imagilight Inc, are the
distributors of the film, Tagore, in all countries outside
India. We are extremely concerned about video piracy in the
United States as it prevents us from screening Tagore in a
number of cities and causes a lot of aggravation to fans and
to us.
Low
quality video cassettes of the film tend to be released by
video pirates in a number of cities before the film is screened
in that city. This causes a lot of people to not come to theatres
to watch the film. In the past we would not bother to screen
the film in such cities as we would not be able to recover
even the cost of theatre rentals.
With
Tagore we have resolved to take a number of steps that would
stop this video piracy.
1. We
have compiled a list of all stores in the U.S that sell/rent
Telugu video cassettes. We will be personally calling and
requesting all the store owners to help us in this effort.
This would be over 1000 calls!! Our attorneys will be advising
them also about our serious intent to prosecute them if
they sell or rent the pirated copy of the Tagore video cassette.
2. We
need the help of all Chiranjeevi fans to identify any store
that sells or rents Tagore video cassettes before the film
is released in their city. This would enable us to aggressively
target such stores and take the following actions:
a.
Follow up, legally if necessary, with the store to correct
the problem
b.
Announce the name of the store as a video pirate, to the
Telugu community, over the web and through direct mailing
c.
Find out the details of the organization which has sold
them the pirated video cassette and, while prosecuting
such organizations legally, announce their names to the
Telugu community
In
the past we have received tremendous support in our efforts
to rid ourselves of this problem and we are hopeful we will
get the same this time around.
Please
report any incident of Tagore video piracy in your local stores
by sending an email to stoppiracy@imagilight.com.
Thank
you,
Vasudeva Reddy
CEO, Imagilight Entertainments Inc.
Email: vasu@mentorv.com
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