Story and dialogues writer Posani Krishna Murali is making his debut into direction and production through the film Sravanamasam through UP Cinema Lines banner. The lead artists are Krishna and Hari Krishna.

Audio of Sravanamasam was released by Krishna and Mahesh Babu. They gave the first cassette to Hari Krishna and NTR. Vandemataram scored the music. Aditya music bought the audio rights.

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