Come summer and the youth and the kids are in a jolly mood, eager to extract the most out of their vacation time and rejuvenate themselves for the following academic year. Moms and dads, at least for time being, have no worries about being at the back of their fussy kids to rush them to schools and colleges. And given the incredibly severe summer this year, people have been finding respite from the scorching heat in the air-conditioned theaters caring a damn to watch whatever flick is being screened. Naturally our ever-smart producers try their best to cash on the summer holidays frenzy by rushing to release their films during this time.

Like every summer, this summer and particularly this month is going to be one of the crucial months for Telugu Film Industry where three crazy films will be seeing the light of the day in three consecutive weeks. And they are Adrustam starring Tarun, Reema Sen, Gajala; Burugapally Siva Rama Krishna - VN Aditya's Sreeram pairing Uday Kiran and Anita for the second time after Nuvvu Nenu and Teja's much hyped Jayam introducing Nitin and Sada(f). With the movies of the 'Kings' of Telugu film industry falling like a pack of cards these days, it's these young 'Jacks' aided by cute 'Queens' who are considered as a 'life' for a safe 'show' without being forced to 'drop' or 'pack' by the producers and distributors. Presenting to you, movies of the month -

Adrustam - Good luck? or bad luck?

Adrustam stars Tarun, Reema Sen, Gajala and Asha Saini in the lead roles. Directed by a debutant director Shekar Suri and produced by new entrants Vakada Anjan Kumar, Paras Jain under the supervision of Super good films' R B Choudary, it has music by yet another debutant into Telugu movies - Dina. Going by the photographs of Tarun in this movie, he seems to be acting in an action oriented role with a rough beard and macho looks. Riding high on the success of his last movie Nuvvu Leka Nenu Lenu, Tarun is all set to win the hearts of masses and classes alike with this film. Reema Sen and Gajala, two of the most popular heroines today whose last movies (Mansanta Nuvve and Kalusukovalani respectively) fared well at the box-office, are being paired for the first time with Tarun in this movie. While a fresh pairing of the lead stars and the zeal of the debutant director to prove his mettle are definitely assets to this movie, the techno music by Dina is not exactly titillating to the ears. It is believed that an element of socio-fantasy is also tugged into the story, which mainly talks about love and luck. Interesting to note is the fact that Tarun's successes have been alternating with failures. His first movie Nuvve Kavali was a super hit, his second movie Uncle bombed miserably. His next movie Priyamaina Neeku was a hit and his next movie Chirujallu misfired. His last movie Nuvvu Leka Nenu Lenu was a winner among this year's Sankranthi releases. Will Adrustam help him break his 'alternating' jinx by giving him much needed luck? Adrustam hits the screens on June 6th.

Sreeram - Jai Ram? Or Hey! Ram?

Sreeram is considered the best bet among these three racehorses for various reasons. First and foremost, it is a remake of a Tamil blockbuster [Dhill starring Vikram and Laila], which was Tamil film industry's only genuine super hit last year. Secondly, the eminently successful combination of Manasanta Nuvve - VN Aditya, Uday Kiran and RP Patnaik - come together for the second time hoping to recreate their magic. Thirdly, Uday Kiran, the only successful hero among the current lot of youth heroes with successful movies to his credit (Chitram, Nuvvu Nenu, Mansanta Nuvve, Kalusukovalani) is not just a lover boy in this movie but also a macho man not hesitating to beat the baddies black and blue. Though it's a remake, the director and scriptwriters claim to have made enough changes to the script, to suit the Telugu nativity. Whether they have adapted it with aplomb or soiled it with their skill will soon be known. The success of Sreeram is bound to make VN Aditya, Uday Kiran and Anita the lucky mascots of the industry. Most importantly the film's success will catapult Uday Kiran, who started off very humbly with boyish looks in Chitram, to stardom having given consistent and continuous hits. Will the audience sing praises of this Ram or will they whine saying Hey! Ram? Sreeram releases on June 12th.

Jayam - Old wine in new bottle? Or old wine in old bottle?

Jayam has been in the news since its inception. First it was rumored that Allu Arjun was going to debut as a hero with this movie but that fire had to subside even before somebody added ghee to it. Teja then announced a talent search in a local magazine for a new hero and heroine. Even before the dreamy youth woke up from their sleep for a chance to materialize their dreams, Teja splashed the photos of a handsome hunk Nitin to the media, declaring him as the hero of the movie. Incidentally Nitin is the son of a popular and well-to-do distributor of Nizam area. A little cuckoo has already sung songs of this movie being financed by Nitin's dad. Money not only rules but also dictates. Another Mumbaiite Sada(f) makes her foray into Tollywood with Jayam. Teja seems to be going the Dasari way by heading the production, direction, story, dialogues and screenplay departments of the movie. RP Patnaik, a Teja find, religiously dons his role as music director. Teja has disclosed in an exclusive interview with idlebrain.com that he has nothing new to offer in this film in terms of story but it's his treatment that is going to impress the audience. Did we not hear such clichés time and again? But lets take his word for it. Now that he has stated that he is going to make us sip an old wine, all we can hope for is that it comes in a new bottle. Touted to be a love story (yawn!) but with a violent backdrop (yoyo!), will Jayam prove to be another Nuvvu - Nenu? Jayam most likely might make it to the marquee either on the 14th or 21st of June. It would be interesting to see how Uday Kiran and his mentor Teja compete with each other if Sreeram and Jayam release in the same week.

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